Social Media & Marketing Coordinator
Join us as a Volunteer Social Media & Marketing Coordinator at Femme Lead!
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Are you a creative, strategic, and social media-savvy individual passionate about female leadership? Femme Lead is looking for a Social Media & Marketing Coordinator to help expand our digital presence, create engaging content, and drive audience engagement.
As part of this role, you'll have autonomy and creative freedom to bring fresh ideas to life while aligning with Femme Lead’s brand and mission. You'll collaborate closely with the marketing, events, and partnership teams to ensure our messaging is impactful and consistent across all platforms.
Key Responsibilities
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Content Creation & Management
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Develop, curate, and schedule high-quality content (posts, videos, stories, and reels) across platforms like Instagram, LinkedIn, Facebook, and TikTok.
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Maintain a consistent and compelling brand voice, ensuring alignment across all marketing materials.
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Collaborate with the events and partnerships teams to create promotional content for key initiatives.
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Stay updated on social media trends and incorporate them into content strategy.
2
Social Media Strategy
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Plan and execute strategic campaigns to increase brand awareness and engagement.
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Identify and track key performance indicators (KPIs) to measure campaign success.
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Research and recommend new tools, platforms, and best practices to expand our reach.
3
Community Engagement
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Actively engage with followers by responding to comments, messages, and mentions.
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Foster relationships with brand ambassadors, influencers, and key audience segments.
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Support our Community Manager by creating assets and campaigns that drive engagement.
4
Analytics & Reporting
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Track social media metrics, analyze performance data, and create detailed reports.
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Use insights to refine strategies and improve ROI.
5
Advertising Campaigns
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Assist in creating and managing paid ad campaigns on social platforms.
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Optimize budgets, targeting, and content to maximize effectiveness.
6
Brand Voice & Compliance
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Ensure all communications align with the company’s voice, tone, and style guidelines.
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Stay up-to-date on platform policies and compliance standards.
Qualifications & Skills
✅ Proven experience managing social media accounts for a business, organization, or personal brand with strong engagement.
✅ Strong understanding of social media platforms, trends, and analytics tools (e.g., Meta Business Suite, Instagram, LinkedIn).
✅ Excellent writing & storytelling skills with a creative and engaging tone.
✅ Strong graphic design skills (Canva is required; knowledge of Adobe Suite is a plus).
✅ Ability to create and edit short-form videos (e.g., Instagram Reels, TikToks).
✅ Basic knowledge of SEO, digital marketing, and content strategy.
✅Organized, detail-oriented, and able to manage multiple projects and deadlines.
✅ Passion for female leadership, empowerment, and career development.
✅ Proactive, self-motivated, and results-driven.
Bonus: Experience in paid media, influencer marketing, or email marketing (not required, but a plus!).
Why Join Femme Lead?
As a volunteer Social Media & Marketing Coordinator, you will:
✨ Gain valuable hands-on experience in digital marketing and content creation.
✨ Expand your professional network within the women’s leadership space.
✨ Work in a collaborative, mission-driven environment with a passionate team.
✨ Make a direct impact by helping Femme Lead inspire and empower women worldwide.
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💡 This is an unpaid, volunteer role requiring a commitment of 5-7 hours per week.
